Identifiers

What is a Google Maps CID?

CID is a large decimal identifier embedded in many Google Maps and review deep links. It is not Place ID—but you often need both when moving between CRMs, review asks, and legacy bookmarks.

Updated September 21, 2026

Also called: Cid · customer ID · ludocid (same value)

What a CID looks like

CID is a long decimal number—no ChIJ prefix, no 0x hex. In URLs it often appears as ?cid= or ?ludocid= with the same numeric value.

  • Valid: `5797000863177578206`
  • Related hex form: the right half of a feature pair often encodes the same integer
  • Not a CID: `ChIJ…` Place ID, or a full `0x…:0x…` Fid pair

Where CID appears

SurfaceHow you see it
Maps / Search URLs`cid=` or `ludocid=` query params
Lead CSVColumn Cid
Hex feature pairOften recoverable from the right-hand 0x… of Fid / business_id
Converter toolDecimal CID + CID (hex) outputs from a pasted place URL

How to get a CID

  1. Copy a Google Maps place or share URL.
  2. Paste into the Place ID & CID Converter.
  3. Copy CID (decimal)—and hex forms if your downstream tool wants them.

If a client already sent a link with `ludocid=`, that number is typically the CID—see ludocid.

How CID helps lead workflows

  • Verify that an old bookmark and a new share link point at the same place
  • Support QA when a short link resolves to a CID-based URL
  • Keep a secondary key alongside Place ID when partners still send ludocid links
  • Cross-check against Fid hex when debugging review deep links

Common mistakes

  • Passing CID into a Places API call that expects Place ID
  • Assuming `cid` and `ludocid` are different entities (usually same value, different param name)
  • Copying only one half of a Fid pair and calling it “the CID hex” without checking
  • Treating CID as a Place ID in CRM merges

FAQ